Year-End Giving Doesn’t Have to Be Scary: 4 Steps to Maximize Donations
As a nonprofit professional, Halloween may only be scary because it means you have a lot of prepping on your plate for year-end giving. (Calendar year-end is never a surprise, but it still surprises a lot of organizations! You’re not alone!) This year don’t let year-end giving scare you. Instead, let’s use the latest giving data and apply universal truths of fundraising with these four steps to maximize your time, effort and, ultimately, donations.